Why Is My Crestview Home Not Renting? Find Out What’s Working For Us As A Professional Crestview Property Manager

In today’s Crestview rental market, it is common for homes to sit longer than they used to. The reality is that there’s more inventory and more options available for renters, this means increased competition. In this article, we’re going to talk about what’s working for us here at Kuntz Property Group as a premier Crestview FL property management company. 

Home Improvements

Yes, that’s correct, if your home is outdated and unattractive then it may need a fresh update. Before you start tearing up carpet and knocking walls down, be sure to run the numbers and ensure that you will receive a good return on your investment. 

We focus on the following key areas for renovations:

• Flooring (LVP)

• Paint (Gray or neutral)

• Kitchens (Stainless steel appliances, updated cabinets and countertops)

• Bathrooms (Updated vanities and showers/tubs)

• Lighting fixtures (Can lights, modern/matching interior and exterior fixtures)

• Curb appeal (Refreshed landscaping and exterior)

Be mindful to not spend vital funds on things that don't make much of a difference such as fancy garage door openers or unnecessary smart home tech.

Professional Property Marketing

You could have the best rental home in the area, but if no one finds it attractive online then they won’t show any interest. It’s important to highlight the property correctly and showcase its features that help it stand out.

Here’s how we competitively market our Crestview rental homes:

• Professional photos (Yes, from a professional real estate photographer)

• Ample online syndication to Zillow, Realtor.com, Florida MLS, and many more.

• Premium yard signage - We place a professional 24x36 FOR RENT sign in the yard

• Flexible showing options - We show properties either virtually, in-person, or self-showing to give prospective renters options that work best for them.

Accurate Pricing

Before listing a home for rent, we look at comparable properties and start at an attractive price for prospective renters. 

Here’s what we look at to stay competitive:

• Number of bedrooms and bathrooms

• Neighborhood (Redstone Commons, Foxwood Valley, South/North Crestview)

• Recent improvements

• Days on market

Let’s go over an example, you may come across a listing that is similar to yours priced at $2200 but has been on the market for 55 days. You think to yourself first “Okay my home is worth $2200 then” but the reality is that the days on market tells a story. If a home has been on the market for 30+ days then it is typically overpriced. You should consider starting around 5% below their rate then making adjustments weekly.

Bonus tip: Keep track of prospective renter leads that come in and make it convenient for them to move forward with an application. You can have the best property in the world but if no one can contact you or apply, it won’t get rented.

Click here to view our article about finding the correct rental rate for your home.

Conclusion

This is just a brief overview of why your Crestview rental home may not be renting. There could be other reasons such as the time of year or part of town. Don't worry - there is a solution to every possible situation. Take some time to reflect on your property and be honest with yourself.

You may need to ask yourself:

• Does my home need some work?

• Do I need to update my rental listing?

• Am I overpriced compared to other homes in my area?

Here at Kuntz Property Group, we’ve seen it all and done it all. We’re constantly trying to educate and help struggling landlords because property management is hard, especially if you don't have a team behind you. 

Looking to have a hands-off and stress free rental property ownership experience? Hiring us as your full-service property manager may be the wise choice. 

Click here to receive a free rental analysis or to schedule a custom property management consultation! - We look forward to hearing from you!